UVA for Y-3

United Visual Artists created a light installation for Y-3’s Fall 2010 show as part of New York Fashion Week. A white monolith of light created a void out of which the models emerged. Using white lasers, UVA built an illusion of architectural forms that defined the catwalk area, shifting in shape and composition over the course of the show.

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Founded by Chris Bird, Matt Clark and Ash Nehru in 2003, United Visual Artists (UVA) is a London based art & design practice.

Their work spans architectural and responsive installations, live performance and public art. Research and development is core to their process enabling them to constantly explore new fields as well as re-examine more established ones.

UVA’s work is about social experience, turning the audience into active participants. The relationship between space, the performer and the audience is at the heart of UVA’s practice.

They created The V&A and Sony PlayStation commission ‘Volume’ which was the first major commission for the museum’s John Madejski Garden and the work is currently touring internationally. ‘Volume’ won the D&AD yellow pencil in 2007 for interactive installation and featured in the ‘Designs of The Year 2008’ show at the Design Museum, London.

In 2008 they were shortlisted for the Darwin bicentenary commission at the Natural History Museum, London. UVA have been selected to create two major new public art commissions for Maple Leaf Square in Toronto, Canada.

[All pictures taken from UVA’s website.]